Online Sales The single, safest way for a Scout to sell popcorn in 2021 is through the Online Direct Sale method. This method eliminates any face-to-face contact with the general public, as well as the risk of handling product or cash.
The Online Direct sale is also the safest and easiest method for units, in that there is no handling of product, since popcorn is shipped directly to consumers, and payment for popcorn is received by credit or debit card at the time of the order.
Show & Sell your den, pack or troop gets permission to sell in front of a retail store or in the local mall. You set up a display with products for people to purchase as they walk by.
Take Order the most traditional way to sell popcorn; going door-to-door with the take order form, which you receive from your leader or council.
Show & Deliver you carry Trail’s End popcorn with you to show to your customers as you visit them. The customer is able to select the products he or she wishes to buy from your product selection.
Corporate This is for savvy Scouts! Selling to businesses is a great market to have big sells. Whether the owner buys popcorn as gifts for their employees, or they allow the popcorn to be sold at the lobby or break room.
If you need more details then just the three steps above, here is a PowerPoint that will help you see how easy it is to get $100 extra per Scout for just sending out 10 emails. It can really add up if 100% of your Scouts participate!
- Tutorial on creation of Online sales – HERE
2021 PRODUCT LINE
2021 IMPORTANT DATES TO REMEMBER
Order and Sales
Online Commitment Deadline
Popcorn Kickoff/Fall Program Kickoff
Order #1 (Early Bird)
Early Bird Orders Due Online
Early Bird Distribution
Order #2 (Regular Schedule)
Orders due online
Popcorn Distribution to Units- both warehouses
Popcorn Resupply #1
Popcorn Resupply #2
Mid-Sale Popcorn Payment
Popcorn Resupply #3 and Popcorn Amnesty Day
Popcorn Resupply #4
Popcorn Resupply #5 and Popcorn Return
Final Order (formerly known as Take Order)
Units order due online
Warehouse Open for returns- final day
Payment due & Scout Prizes can be submitted (to get in time for Black Friday!)
Online sales scorekeeping ends for prize calculation. Keep selling though
Take Order Distribution to Units
Take Order Payment Due
$1,500 Club Event
Pop Rocks- All the Popcorn News that's fit to Pop!
Our first winners from the Daily Ace sales competition from Tuesday, Sept 7 are
1. Beckett F from Pack 32 with $434.92
2. Connor K Troop 286
3. Liam S. Troop 286
Beckett will receive a $20 Amazon card for his efforts. Keep up the good work Scouts. check in tomorrow for the next winner.
As a reminder, Trails End uses GMT (Greenwich Mean Time) as the clock in their calendar. Thus, daily scores start at 5:00 pm (the day before) and go until 4:59 pm (the day of).
Secondly, reminder for popcorn pick up this Friday, September 10. In San Jose times will be 4:00 pm -8:00 pm at 1401 Parkmoor Ave. In Castroville, it will be 4:00-6:30 pm at 11345 Commercial Parkway.
Announcing the fall 2021 Popcorn Online Sales Incentive
Beginning with sales Tuesday 9/7/2021 and we will be reporting beginning 9/8 the top 3 online popcorn sellers each day by total sales volume (dollars). Each day’s winner will be sent (emailed) a $20 amazon gift “card” (really a gift code). The campaign will run through September 30. The daily winners will be posted on the SVMBC Popcorn facebook page.
The Top Ace Seller icon you see above will be made into a patch that will be awarded to each Scout who sells $2,021 in online sales as of November 1.
1. How to
EFFECTIVELY Sell Popcorn Online –
Selling popcorn online is easy because you don’t handle product or money. It’s also safe from Covid. If this is the best method for you and your
family, here are some pointers on how to maximize your time.
your Scout’s Trails End (TE) page is set up you can choose
to send emails or texts from within the account to friends and family. New this year you can also grant the app on a
smart phone access to your contact list and it will automatically send messages
to everyone there in. This automaton can
be customized to once, every week, or every month. One drawback from this
method is that messages come from Trails End, not your family
can also take your Scout’s unique TE code and use it to craft personal emails
and include the code and a link to the TE website to order. This is good because you can personalize everything
and send to who you want. Because the
email comes from you and your family it is more likely to be opened and elicit
a positive response—sale
Hangers. You can also print your Scout’s code and the TE Web Address on a
customized door hanger or flyer. The
flyer is then handed out to neighbors.
They can order at their leisure and know that they are supporting a
Scout in their neighborhood.
Selling popcorn online is easy, but not picking
money off a tree. Like any project the
more time and effort you put into it, the greater payoff you will get. Remember to go back to friends and family
again and again, and say thank you when someone helps you earn your way through
to set up your Bank Account
One of the first things a unit will need to do if they are new to selling
popcorn is set up their bank account in the system so they “get their money”. In the Leader Portal at trails-end.com, click
on the Unit Info account and then on Manage Unit W9 Information and Manage Unit
Bank Account. In both spots unit leaders will need to enter the necessary
information to connect their Unit’s Popcorn Account with Trails End to their
bank. At the end of the season, when
your unit has a credit, you can request a payout to your bank account.
Trails End has a training video so you
can learn online. In their Youtube
video, the section about W9s and Bank accounts starts at the 6:40 time mark in
the 24 minute video
How to Sell popcorn online
10- Popcorn Distribution
How to sell $1,000 in Under 8 Hours
5 minutes- Download the Trails End App, register an account if you don’t already have one, and personalize your account. Set a goal, add pictures, and a short bio telling customers why you’re fundraising.
10 minutes- Utilize the new Autoshare feature of the Trail’s End App to ask your prior customers and phone contacts to support your adventures again this year. You can choose from one-time, 30 day, 60 day, and 90 day sharing campaigns that includes emails and/or text messages. 5 -$65 sales = $325
4 hours- Sign up and sell for at least 4 storefront hours in the Trails End App. The average Scout sells over $125/hr at storefronts. 4x $125= $500
3 hours- Go door-to-door in your neighborhood, with or without product, and ask your neighbors for their support. Scouts sell $100/hr on average. 3x $100= $300
8 hours $325+$500+300=$1,125. Time well spent!
To help plan your pack or troop budget, please use our program planner for troops and annual budget for packs. This calculator will show your sales goal and sales potential.
- Program planning worksheet/budget and Sales goal calculator – HERE
- Ordering Guide for First Time Kernels – HERE
To help with your unit Kickoff, customize this PowerPoint to your units needs and don’t stress out about recreating everything.
- Unit Kickoff PowerPoint – HERE
90% of all the council popcorn information you will need to know is in the Popcorn Unit Guidebook.
For More Information
Please contact your district kernel, district executive or email email@example.com.